Geeta University, Haryana
BBA (H) in Marketing
The BBA (Hons) in Marketing at Geeta University is a career-focused undergraduate program designed to build strong foundations in business management while developing specialized expertise in marketing strategies, consumer behavior, branding, and digital marketing. This program is ideal for students who want to pursue careers in advertising, sales, brand management, market research, and digital marketing.
The curriculum blends theoretical knowledge with practical exposure through case studies, internships, live projects, and industry interactions. Students are trained to understand market trends, analyze consumer data, and create effective marketing campaigns in both traditional and digital environments.
Course Highlights
| Metrics | Details |
|---|---|
| Course Name | BBA (Hons) in Marketing |
| Duration | 4 Years |
| University | Geeta University, Panipat |
| Eligibility | 10+2 from a recognized board |
| Admission Process | Merit-based / Entrance (if applicable) |
| Mode of Study | Full-time |
| Specialization | Marketing |
| Internship | Available |
| Career Options | Marketing Executive, Brand Manager, Digital Marketer, Sales Manager |
Career Opportunities
After completing BBA (Hons) in Marketing, students can explore diverse career paths:
| Job Role | Average Salary (INR) |
|---|---|
| Marketing Executive | 3 – 6 LPA |
| Digital Marketing Specialist | 4 – 8 LPA |
| Brand Manager | 6 – 12 LPA |
| Sales Manager | 5 – 10 LPA |
| Market Research Analyst | 4 – 7 LPA |
Top recruiters include FMCG companies, digital marketing agencies, e-commerce platforms, and multinational corporations.
Placement & Internship Opportunities
Geeta University provides strong placement assistance and industry exposure through internships and training programs. Students get opportunities to work with leading companies, helping them gain real-world experience and improve employability.
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