GNA University

GNA University

Phagwara , Punjab
|
Private|Estd. 1997

Bachelor of Business Administration (BBA Hons)

The BBA (Honours) program is a specialized undergraduate degree designed to build strong foundations in business management, leadership, and entrepreneurship, along with in-depth knowledge in core functional areas of management.

Course Overview

  • Degree Awarded: Bachelor of Business Administration (BBA Hons)

  • Duration: 3 Years (6 Semesters)

  • Mode: Full-Time

  • Program Level: Undergraduate

  • Recognition: UGC-recognized degree (where offered by a UGC-approved university)

Eligibility Criteria

  • Passed 10+2 / Intermediate in any stream from a recognized board

  • Minimum aggregate as per university norms

  • Admission based on merit / entrance / university guidelines

Curriculum Highlights

  • Principles of Management

  • Business Economics

  • Financial Accounting & Management Accounting

  • Marketing Management

  • Human Resource Management

  • Operations & Supply Chain Management

  • Business Statistics & Research Methods

  • Business Law & Corporate Governance

  • Entrepreneurship Development

  • Strategic Management

Honours Specialization (Advanced Focus)

  • Deeper subject specialization in the final years

  • Research-oriented learning and case studies

  • Industry-relevant projects and internships

  • Skill enhancement through electives and workshops

Teaching & Learning Approach

  • Case-study-based learning

  • Industry interaction and guest lectures

  • Live projects and internships

  • Presentations, group discussions, and simulations

Career Opportunities

Graduates of BBA (Hons) can pursue careers as:

  • Management Trainee

  • Business Analyst

  • Marketing Executive

  • HR Executive

  • Financial Analyst

  • Operations Executive

  • Entrepreneur / Startup Founder

  • Corporate Executive roles

Higher Education Options

  • MBA / PGDM

  • Specialized Master’s programs in Management

  • Professional certifications (CFA, CMA, Digital Marketing, etc.)

  • Competitive exams and research-oriented programs

Why Choose BBA (Hons)?

  • Strong foundation in business and management

  • Honours-level depth and specialization

  • Industry-oriented and skill-based curriculum

  • Excellent pathway to MBA and leadership roles

  • Career-focused learning with real-world exposure

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