Maharishi Markandeshwar University

BBA in Business Analytics at Maharishi Markandeshwar University 

The course is designed to equip students with the skills and knowledge required to analyze business data, make informed decisions, and lead organizations in an increasingly data-driven world. This 3-year program blends the principles of business administration with the critical tools and techniques of data analysis to create professionals who can thrive in a variety of industries.

BBA in Business Analytics Course Fees 

The course fee for the BBA in Business Analytics at MMU is structured as follows:

Students can also take advantage of various scholarship opportunities, which may help reduce the financial burden of the course.

Eligibility Criteria for BBA in Business Analytics 

To be eligible for admission into the BBA in Business Analytics program at MMU, candidates must meet the following criteria:

• Educational Qualification: Candidates must have passed the 10+2 examination from any recognized board with English as a compulsory subject.
• Minimum Marks: Students must have obtained a minimum of 50% marks in their 10+2 examination. (Relaxation in marks may be provided to students from reserved categories as per university rules.)

BBA in Business Analytics Course Duration and Structure

The BBA in Business Analytics is a full-time undergraduate program that spans three years. The course is divided into six semesters, with each semester building on the previous one. The curriculum is designed to ensure that students gain a thorough understanding of both business management and data analytics.

BBA in Business Analytics Learning Outcomes

Upon completion of the program, students will be able to:

1. Develop Analytical Thinking: Ability to analyze and interpret complex business data to provide actionable insights.
2. Use Data Analytics Tools: Proficiency in using industry-standard tools such as Excel, R, SAS, Python, and Power BI to perform business analysis.
3. Apply Statistical Methods: Understand and apply statistical concepts in real-world business situations to solve problems effectively.
4. Understand Business Strategy: Develop a strategic mindset for business planning and problem-solving using data analytics.
5. Enhance Decision-Making: Use data to drive strategic business decisions that improve efficiency, profitability, and competitiveness.
6. Communicate Results: Present data-driven findings clearly to stakeholders, making complex insights accessible and actionable.

Business analytics professionals are in high demand across sectors such as finance, retail, healthcare, marketing, and IT. The demand for data-driven decision-makers is only expected to increase in the coming years, offering graduates plenty of opportunities for career growth and job security.