Pimpri Chinchwad University [PCU], Pune

Bachelor of Design (B.Des.) in Interaction Design

The Bachelor of Design (B.Des.) in Interaction Design at Pimpri Chinchwad University (PCU) is an undergraduate program designed to develop user-focused, technology-driven, and industry-ready interaction designers. The program emphasizes human-centered design, digital interfaces, and interactive systems to prepare students for creating intuitive and meaningful user experiences across digital platforms.

Program Overview

• Program Level: Undergraduate

• Duration: 4 Years (8 Semesters)

• Mode: Full-time

The program focuses on experiential learning through design studios, user research, prototyping, and real-world interaction design challenges.

Curriculum Highlights

The curriculum typically includes:

• Fundamentals of Design and Visual Communication

• Design Thinking and Human-Centered Design

• User Research and Usability Studies

• Interaction Design Studio

• Information Architecture

• UI and UX Design Principles

• Prototyping and Wireframing

• Motion and Micro-Interactions

• Digital Product and Service Design

• Accessibility and Inclusive Design

• Design Research and Professional Practice

• Portfolio Development and Industry Internship

Studio projects, usability testing, workshops, and live industry briefs form the core learning components.

Learning Outcomes

On completion of the program, students will be able to:

• Design intuitive and user-centered digital experiences

• Conduct user research and usability evaluations

• Create wireframes, prototypes, and interactive systems

• Apply accessibility and inclusive design standards

• Collaborate with multidisciplinary teams

• Develop professional portfolios for interaction design careers

Eligibility Criteria

• Completion of 10+2 or equivalent from a recognized board

• Minimum qualifying marks as prescribed by the university

Career Opportunities

Graduates of the B.Des. in Interaction Design program can pursue careers in:

• Interaction Designer

• UI/UX Designer

• Product Designer

• Experience Designer

• Digital Product and Service Designer

• Usability Analyst

• Design Consultant

• Startups and Technology Companies

Graduates may also pursue M.Des. or related postgraduate programs.

Why Choose B.Des. in Interaction Design at PCU?

• Human-centered and industry-relevant curriculum

• Studio-based, hands-on learning approach

• Advanced design studios and digital labs

• Experienced faculty and industry mentors

• Strong focus on usability, innovation, and technology