Shri Khushal Das University

BBA in Digital Marketing at Shri Khushal Das University

Shri Khushal Das University (SKD University) offers a specialized Bachelor of Business Administration (BBA) in Digital Marketing designed to provide students with the skills and knowledge required to excel in the digital landscape. This undergraduate course is aimed at individuals interested in exploring the world of digital marketing, e-commerce, and the online business environment. The program integrates theoretical concepts with practical exposure, enabling students to develop proficiency in digital strategies, SEO, social media marketing, online advertising, and analytics.

Duration of the Course

The BBA in Digital Marketing program at SKD University is a four-year undergraduate course. This duration ensures that students not only gain an in-depth understanding of digital marketing but also receive ample time to hone their skills, engage in internships, and apply their knowledge in real-world scenarios.

BBA in Digital Marketing Course Fee Structure

The fee structure for the BBA in Digital Marketing course is as follows:

The annual fee for the BBA in Digital Marketing program is ₹44,000, making it an affordable option for students who are keen on pursuing a career in the thriving field of digital marketing.

Eligibility Criteria for BBA in Digital Marketing Program at SKDU

To be eligible for the BBA in Digital Marketing program at SKD University, candidates must fulfill the following requirements:

• Educational Qualification: The candidate should have completed their 10+2 or equivalent from a recognized board in any stream (Commerce, Science, Arts).
• Minimum Aggregate Marks: For General category students, a minimum of 45% aggregate marks is required. For SC/ST/OBC category students, the minimum aggregate marks required is 40%.

This course is open to students from diverse academic backgrounds, making it an excellent opportunity for those interested in building a career in digital marketing, irrespective of their prior stream of study.

BBA in Digital Marketing Course Outline

The BBA in Digital Marketing program follows a comprehensive curriculum that covers a wide range of topics designed to build a strong foundation in digital marketing concepts. The curriculum is updated regularly to keep pace with the fast-evolving digital world and industry requirements.

Career Prospects after BBA in Digital Marketing

Upon successful completion of the BBA in Digital Marketing, graduates will be equipped to enter a wide range of industries where digital marketing skills are in high demand. They can pursue careers in fields such as:

• Digital Marketing Manager
• Social Media Manager
• SEO Specialist
• Content Marketing Strategist
• PPC Campaign Manager
• E-commerce Specialist
• Affiliate Marketing Manager

Students also have the option to pursue higher studies in digital marketing, business administration, or related fields.

The BBA in Digital Marketing from Shri Khushal Das University provides a comprehensive foundation for students who are passionate about pursuing careers in the fast-growing digital marketing sector. The course integrates theoretical knowledge with practical skills and prepares students to become successful digital marketers, capable of handling the challenges and opportunities of the digital world.