Atlas SkillTech University, Mumbai

Bachelor of Business Administration (BBA) / BBA (Hons.) in Digital Branding & Advertising at Atlas SkillTech University, Mumbai

The Bachelor of Business Administration (BBA) / BBA (Hons.) in Digital Branding & Advertising at Atlas SkillTech University, Mumbai is a contemporary undergraduate program designed to develop expertise in brand strategy, digital marketing, advertising communication, social media management, and creative storytelling. The program blends business fundamentals with creative and digital skills, preparing students for fast-growing careers in branding, advertising, and digital media.

BBA / BBA (Hons.) (Digital Branding & Advertising) Course Details

• Course Fee: ₹4,87,200 per year

• One-Time Enrollment Fee: ₹50,000

• Duration:

  • BBA: 3 Years (6 Semesters)

  • BBA (Hons.): 3 Years (6 Semesters) + 1 Additional Year (2 Semesters for Honours Degree)

• Eligibility: 10+2 or equivalent from a recognized board with a minimum of 50% aggregate marks (any stream)

BBA / BBA (Hons.) (Digital Branding & Advertising) Course 

The curriculum is structured to build strong capabilities in branding, advertising strategy, digital platforms, consumer engagement, and creative campaign execution, supported by hands-on projects and internships.

Career Scope after BBA / BBA (Hons.) (Digital Branding & Advertising)

Graduates are prepared for creative and strategic roles in branding, advertising, digital marketing, and media communication across industries.

Job Profiles & Key Responsibilities

• Digital Brand Manager: Build and manage digital brand presence

• Advertising Executive: Plan and execute advertising campaigns

• Social Media Strategist: Manage content and engagement across platforms

• Content Marketing Specialist: Develop brand stories and digital content

• Media Planning Executive: Optimize media spends and campaign reach

• Performance Marketing Executive: Manage paid digital advertising campaigns

Career Sectors

Graduates can build careers in:

• Advertising & Creative Agencies

• Digital Marketing & Media Firms

• FMCG & Consumer Brands

• E-commerce & D2C Companies

• Media, Entertainment & Content Platforms

• Startups & Branding Consultancies

Why Choose BBA / BBA (Hons.) (Digital Branding & Advertising) at Atlas SkillTech University, Mumbai?

• The BBA / BBA (Hons.) in Digital Branding & Advertising at Atlas SkillTech University offers industry-aligned curriculum, creative studios, live brand projects, internships, and mentorship from industry professionals. With a strong focus on digital platforms, storytelling, and performance marketing, the program prepares students to become brand strategists, digital marketers, and advertising professionals in the modern digital economy.