Garden City University

Bachelor of Business Administration (BBA)

Garden City University (GCU), Bengaluru

Overview

The Bachelor of Business Administration (BBA) at Garden City University (GCU), Bengaluru is a comprehensive undergraduate program designed to develop future-ready business professionals with strong managerial, analytical, and leadership skills.

The program offers a balanced blend of theoretical knowledge and practical exposure, enabling students to understand core business functions and adapt to the dynamic global business environment.

Program Highlights

• Industry-oriented curriculum aligned with current business practices

• Strong foundation in management, finance, marketing, and human resources

• Emphasis on leadership, entrepreneurship, and strategic thinking

• Practical learning through case studies, projects, and internships

• Skill development in communication, analytics, and decision-making

• Experienced faculty with academic and industry expertise

Duration & Mode

• Duration: 3 Years (6 Semesters)

• Mode: Full-Time, On-Campus

Specializations Offered

Students may choose from the following specializations (subject to availability):

• Finance

• Marketing

• Human Resource Management

• International Business

• Business Analytics

Eligibility Criteria

• Candidates must have passed 10+2 or equivalent from a recognized board

• Students from any stream (Arts, Commerce, or Science) are eligible

• Basic knowledge of mathematics and English is preferred

Admission Process

• Application through online or offline mode

• Selection based on academic merit

• Personal interaction or interview may be conducted, if required

Curriculum Overview

Core Subjects

• Principles of Management

• Financial Accounting

• Business Economics

• Marketing Management

• Human Resource Management

• Business Law

• Organizational Behavior

• Strategic Management

Skill & Practice-Oriented Components

• Business Communication

• Data Analysis and Business Analytics

• Entrepreneurship Development

• Case Study Analysis

• Summer Internship and Industry Projects

Career Opportunities

Graduates of the BBA program can pursue careers in:

• Corporate Management and Administration

• Marketing and Sales

• Finance and Banking

• Human Resource Management

• Business Analytics

• Entrepreneurship and Start-ups

• Operations and Supply Chain Management

Higher Education Options

After completing BBA, students can opt for:

• MBA / PGDM

• Specialized Master’s programs in Management and Business

• Professional certifications (CA, CMA, CFA, etc.)

Placement & Internship Support

Garden City University provides placement and internship assistance through its Career Development and Placement Cell, offering exposure to corporate recruitment, internships, and skill enhancement programs.

Why Study BBA at Garden City University?

• NAAC ‘A’ Grade accredited university

• Industry-aligned curriculum

• Strong placement and career support

• Modern infrastructure and learning resources

• Holistic development and leadership focus