MBA in Sales and Marketing

Offered by Greater Noida Institute of Technology (MBA Institute)
Approved by AICTE
Affiliated to Dr. A.P.J. Abdul Kalam Technical University, Lucknow
Under GNIOT Group of Institutions

1. About the Course

The MBA in Sales and Marketing is a two year full time postgraduate management program designed to develop skilled professionals capable of handling marketing strategy, brand management, sales operations, and customer relationship management in competitive business environments.

The program focuses on building strong foundations in marketing principles, consumer behavior, market research, digital marketing, product management, and sales analytics. Emphasis is placed on practical learning through case studies, presentations, simulations, industry interaction, and project work.

The curriculum is designed to help students think creatively, act strategically, and develop leadership qualities required to succeed in dynamic domestic and global markets.

2. Course Eligibility

3. Fee Structure MBA Sales and Marketing

Fee Break up

4. Admission Process

Admission to the MBA in Sales and Marketing program is conducted through:

• Graduation based eligibility verification

• Entrance examination score evaluation

• Personal interview round conducted by institute faculty

• Final admission confirmation after document verification and fee submission

5. Teaching Pedagogy

The teaching methodology focuses on experiential and outcome based learning through:

• Participatory learning

• Management games and simulations

• Group discussions and presentations

• Case studies and live projects

• Guest lectures and industry visits

• Personality development and mentoring programs

6. Training and Placement Cell

The Training and Placement Cell provides comprehensive career support through:

• Industry oriented training programs

• Resume writing and interview preparation

• Mock interviews and aptitude sessions

• Internship opportunities with reputed organizations

• Corporate interaction and placement assistance

7. Placement Highlights

8. Career Scope After MBA in Sales and Marketing

Graduates of this specialization can pursue careers in sectors such as retail, banking, hospitality, media, FMCG, e commerce, and consulting.

Common job roles include:

• Brand Manager

• Marketing Manager

• Sales Manager

• Product Manager

• Market Research Analyst

• Media Planner

• Digital Marketing Manager

9. Top Recruiters

Students of MBA Sales and Marketing are recruited by organizations across various industries including:

• FMCG and Consumer Goods Companies

• Banking and Financial Institutions

• Retail and E commerce Organizations

• Media and Advertising Firms

• Consulting and Service Companies

• Technology and Digital Enterprises

10. Why Choose MBA in Sales and Marketing at GNIOT

The program offers a rigorous and practical curriculum, strong industry exposure, experienced faculty, modern teaching methodologies, and dedicated placement support, enabling students to build successful careers in sales and marketing management.