Bachelor of Business Administration (Business Intelligence and Analytics) at Manav Rachna University (MRU), Faridabad

The Bachelor of Business Administration (BBA) in Business Intelligence and Analytics at Manav Rachna University (MRU), Faridabad is a 4-year undergraduate program designed to develop strong capabilities in data-driven decision-making, business analytics, and managerial problem-solving.
The program blends core management education with analytics tools, data visualization, statistical techniques, and real-world business applications, preparing students for analytical and strategic roles across industries.

BBA in Business Intelligence and Analytics – Course Details

Year	Core Subjects	Specialization / Advanced Subjects	Practical & Project Components
1st Year	Principles of Management, Business Communication	Business Mathematics, Introduction to Analytics	Practical Assignments, Case Studies
2nd Year	Business Statistics, Financial Accounting	Data Analysis using Excel & SQL	Analytics Labs, Mini Projects
3rd Year	Financial Management, Business Law	Business Intelligence Tools, Data Visualization	Industry-Oriented Projects, Dashboards
4th Year	Strategic Management, Business Ethics	Predictive Analytics, AI in Business	Major Project, Internship

Strong focus on analytics-driven business decision-making
Hands-on training with BI tools, dashboards, and real datasets
Industry-relevant curriculum aligned with modern business needs
Excellent career opportunities in analytics, consulting, and strategy roles
Ideal foundation for higher studies such as MBA (Business Analytics), PGDM, or specialized analytics certifications

Know Your Odds Of Admission