Uttaranchal University Dehradun, Uttarakhand

MBA in Digital Marketing at Uttaranchal University, Dehradun

• The Master of Business Administration (MBA) in Digital Marketing at Uttaranchal University, Dehradun is a specialized postgraduate program designed to build advanced skills in digital marketing strategies, social media marketing, search engine optimization (SEO), content marketing, and online brand management.
  
  
• The program integrates core management principles with digital marketing practices, case studies, live projects, internships, and industry-oriented learning, preparing students for leadership roles in digital marketing and online business management.

MBA in Digital Marketing – Course Details

Duration: 2 Years (4 Semesters)

Eligibility

• Minimum 50% marks for General category

• Minimum 45% marks for SC/ST category

University: Uttaranchal University, Dehradun

Course Fee (Per Year)

• Uttarakhand Quota: ₹2,71,000

• All India Quota: ₹2,92,000

MBA in Digital Marketing – Course Structure

The curriculum emphasizes core management principles along with specialized digital marketing subjects.

Career Scope after MBA in Digital Marketing

Graduates are prepared to work in digital marketing, brand management, online business strategy, and marketing analytics roles.

Job Profiles & Key Responsibilities

• Digital Marketing Manager: Plan and execute digital campaigns

• SEO Specialist: Optimize websites and online content for search engines

• Content Marketing Executive: Develop and manage digital content

• Social Media Manager: Manage social media platforms and campaigns

• Marketing Analyst: Analyze online marketing data for insights

• E-commerce Marketing Manager: Plan and implement e-commerce strategies

Career Sectors

• Digital Marketing Agencies

• E-commerce & Retail Companies

• IT & Software Companies

• Media & Advertising Firms

• Startups & Online Businesses

• Corporate Marketing Departments

• Higher Studies / Specialized Marketing Certifications

Why Choose MBA in Digital Marketing at Uttaranchal University?

• Industry-aligned digital marketing and management curriculum

• Practical exposure through live projects, analytics tools, and campaigns

• Strong focus on SEO, social media, and e-commerce marketing

• Experienced faculty with digital marketing expertise

• Excellent pathway for digital marketing leadership and consultancy careers