

MBA (Master of Business Administration)
Specialization: DSE VII – Business Analytics (BAN)
IMS Unison University, Dehradun
ABOUT THE COURSE
Business Analytics (BAN) specialization under the MBA programme at IMS Unison University is designed to develop professionals who can transform data into actionable business insights. The programme focuses on data driven decision making, statistical analysis, predictive modelling, business intelligence, and analytics applications across functional areas.
The curriculum equips students with analytical, technical, and managerial skills required to interpret complex datasets and support strategic decisions. Practical exposure is provided through case studies, hands-on analytics tools, live projects, internships, and industry interaction, enabling students to work effectively in data-centric business environments.
PROGRAMME OVERVIEW
| Particular | Details |
|---|---|
| Programme Name | MBA – Business Analytics |
| Degree Awarded | Master of Business Administration |
| Duration | Two Year Full Time Programme |
| Programme Type | Semester Based |
| Admission Intake | As per University norms |
| Application Start Date | 01 November 2025 |
| Last Date of Application | 31 July 2026 |
| Admission Status | Admission Open |
| Admission Basis | Merit Based and Selection Process |
ELIGIBILITY CRITERIA
| Eligibility Requirement | Details |
|---|---|
| Minimum Qualification | Graduation in any discipline from a recognised university |
| Minimum Marks | 50 percent aggregate marks |
| Relaxation | Five percent relaxation for SC ST OBC candidates of Uttarakhand |
| Final Year Students | Eligible subject to verification at the time of admission |
FEE STRUCTURE 2026–27
ALL INDIA CATEGORY
| Fee Component | First Year | Second Year |
|---|---|---|
| Admission Fee | 25,000 | Not Applicable |
| Tuition Fee | 1,24,000 | 1,24,000 |
| Development Fee | 54,000 | 54,000 |
| Student Enrollment Fee | 3,000 | Not Applicable |
| Examination Fee | 4,000 | 4,000 |
| Student Welfare Fee | 6,000 | 6,000 |
| Security Deposit | 6,000 | Not Applicable |
| Total | 2,24,000 | 1,90,000 |
| Grand Total for Two Years | 4,14,000 |
UTTARAKHAND DOMICILE CATEGORY
| Fee Component | First Year | Second Year |
|---|---|---|
| Admission Fee | 25,000 | Not Applicable |
| Tuition Fee | 94,500 | 94,500 |
| Development Fee | 54,000 | 54,000 |
| Student Enrollment Fee | 3,000 | Not Applicable |
| Examination Fee | 4,000 | 4,000 |
| Student Welfare Fee | 6,000 | 6,000 |
| Security Deposit | 6,000 | Not Applicable |
| Total | 1,92,500 | 1,58,500 |
| Grand Total for Two Years | 3,47,000 |
Hostel and mess charges are optional and charged separately.
PROGRAM CURRICULUM
DSE VII – Business Analytics
| Course Code | Course Title |
|---|---|
| BAN 701 | Business Analytics |
| BAN 702 | Statistical Analysis for Business |
| BAN 703 | Data Management and Data Visualization |
| BAN 704 | Predictive Analytics |
| BAN 705 | Data Mining Techniques |
| BAN 706 | Business Intelligence Systems |
| BAN 707 | Analytics for Marketing and Finance |
| BAN 708 | Big Data Analytics |
| BAN 709 | Decision Modelling and Optimization |
| BAN 710 | Applied Business Analytics Project |
Teaching methodology includes case studies, hands-on analytics tools, simulations, data driven projects, internships, and industry focused assignments.
CAREER OPPORTUNITIES
Graduates specializing in Business Analytics can pursue careers in:
| Career Roles |
|---|
| Business Analyst |
| Data Analyst |
| Analytics Consultant |
| Business Intelligence Analyst |
| Marketing Analytics Manager |
| Financial Analytics Executive |
| Operations Analytics Manager |
| Data Driven Strategy Analyst |
| Risk Analytics Analyst |
| Analytics Project Manager |
Graduates may also pursue doctoral studies in management, analytics, and related disciplines.
APPLY ONLINE ADMISSION PROCESS
| Step | Admission Process |
|---|---|
| Step 1 | Fill the online registration form |
| Step 2 | Pay the registration fee |
| Step 3 | Receive registration number and payment receipt |
| Step 4 | Submit scanned copies of required documents |
| Step 5 | Verification of eligibility and seat availability |
| Step 6 | Appear for general aptitude test and personal interview |
| Step 7 | Final admission offered based on merit and interview performance |
Registration fee is non refundable.
Registration does not guarantee admission.
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